Project Description

True Earth Paper Corp.

True Earth Paper Corp.

01 – Overview

can an environmental toilet paper be posh?

True Earth Paper Corporation needed to revitalize their website with a modern and stylish look and line up their bamboo products behind their new banner product, the unbleached Silk’n Soft toilet paper in plastic-free packaging.

02 – Mission

to create a website and facebook page based on the premise that most people care about the environment.

To position the brand as making it possible for customers to live up to their ecological and social values and to feel proud of their contribution to the well-being of the planet –without taking any more of their precious little time and without breaking the bank.

03 – Results

an elegant website and facebook page brimming with health and panda love.

People want to like the companies they buy from, and we must agree that panda bears are likeable. A bit of humour and cuteness helps the image of this budding company’s relationship with its growing audience.

04 – Services

wordpress website design, web copywriting, initial seo, photoshop editing, facebook business page creation, and graphic design.

True Earth received a wide range of services for an exciting environmental start-up. We concentrated on keeping a bit of humour and on embracing forest conservation as the logical cause for the use of bamboo.

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